Digital Transformation and Business Optimization

Dr. Lawrence Wong conducted a "Digital Transformation and Business Optimization" class for Institute for China Business in Shanghai.

START:
June 3, 2017
DURATION:
2 days
ID:
T20170603SHDTLW

INSTRUCTORS:

Dr. Lawrence WONG Chi Wing
DBA, MBA, MSc (e-commerce), BSc (Statistics), FHKICPA, FHKA, HKBAA, HKITJC, HKiNEDA, Drucker Certified Trainer

Dr. Lawrence Wong conducted a “Digital Transformation and Business Optimization” class for Institute for China Business in Shanghai. He talked about how Digital Transformation and Business Optimization impact enterprises on innovating new business operation models and developing new products and services in this internet+ and information era.

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General Information

Date:June 3-4, 2017 (Saturday and Sunday)

Course Objectives

1. Understand the rapidly changing business world and its impact on our future
2. Understand the impact of digital transformation, how it disrupts company’s operations and create a good customer experience
3. Learn about the business model canvas theory and its practical application
4. Recognize the opportunities and challenges of disruptive technology and new business models that it brings
5. Learn about the nature and future development trends of the “Digital Convergent Market”

Agenda

June 3
Rapidly Changing Environment in the Big Data Era
• New Era Coming
• Internet Thinking
• Disruptive Technologies
• Cross-Industry Competitions

Digital Transformation
• Introduction to Digital Transformation
• Digital Transformation – Digital Capability
• Digital Transformation – Digital Leadership
• Applications of Business Model Canvas

June 4
New Business and Strategies in the Digital Era
• Sharing Economy
• Customer Oriented
• Fragmented Market
• Outcome Economy
• Platform Strategy

Digital Convergent Market
• Characteristics of Digital Convergent Market
• Digital Convergent Market (Payment, Shopping, Audio-visual, Travelling)
• Winning Strategies in Digital Convergent Market

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