Dr. Lawrence Wong conducted a "Digital Transformation and Business Optimization" class for Institute for China Business in Shanghai.
INSTRUCTORS:
Dr. Lawrence WONG Chi Wing
DBA, MBA, MSc (e-commerce), BSc (Statistics), FHKICPA, FHKA, HKBAA, HKITJC, HKiNEDA, Drucker Certified TrainerCategories
Digital TransformationDr. Lawrence Wong conducted a “Digital Transformation and Business Optimization” class for Institute for China Business in Shanghai. He talked about how Digital Transformation and Business Optimization impact enterprises on innovating new business operation models and developing new products and services in this internet+ and information era.
Date：June 3-4, 2017 (Saturday and Sunday)
1. Understand the rapidly changing business world and its impact on our future
2. Understand the impact of digital transformation, how it disrupts company’s operations and create a good customer experience
3. Learn about the business model canvas theory and its practical application
4. Recognize the opportunities and challenges of disruptive technology and new business models that it brings
5. Learn about the nature and future development trends of the “Digital Convergent Market”
June 3
Rapidly Changing Environment in the Big Data Era
• New Era Coming
• Internet Thinking
• Disruptive Technologies
• Cross-Industry Competitions
Digital Transformation
• Introduction to Digital Transformation
• Digital Transformation – Digital Capability
• Digital Transformation – Digital Leadership
• Applications of Business Model Canvas
June 4
New Business and Strategies in the Digital Era
• Sharing Economy
• Customer Oriented
• Fragmented Market
• Outcome Economy
• Platform Strategy
Digital Convergent Market
• Characteristics of Digital Convergent Market
• Digital Convergent Market (Payment, Shopping, Audio-visual, Travelling)
• Winning Strategies in Digital Convergent Market
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